NEW YORK – The U.S. Department of Justice on Wednesday announced three people have been arrested for allegedly attempting to sell Coca-Cola company secrets to Pepsi. According to the Department of Justice the three people were caught stealing confidential information, including a sample of a new drink, from The Coca-Cola Co. and trying to sell it to rival PepsiCo Inc. “in a sting operation.” Ibrahim Dimson of New York and Edmund Duhaney and Joya Williams of Georgia were arrested and charged with wire fraud and unlawfully stealing and selling trade secrets. Williams was an executive assistant at Coca-Cola. In May 2006, PepsiCo informed Coke that the company had received a letter from a person calling himself “Dirk” offering detailed and confidential information about Coke's products for a fee. Immediately, the FBI became involved in the case and within the following weeks gave the alleged con-men manila envelopes with money in exchange for Coke secrets. “Information is the lifeblood of the company. As the health of our enterprise continues to strengthen and the breadth of our innovation pipeline continues to grow, our ideas and our competitive data carry increasing interest to those outside our business,” said Coke CEO Neville Isdell.



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